6 April 2005

Jaguar may challenge M Beemers, AMG

- by Brian Byrne. An AMG-competing Jaguar variant may be on the cards.

The series, which would also be a competitor to the M-Series BMWs, would be placed above the current 'extra-power' R Jaguars which use supercharged versions of the company's engines.

Jaguar CEO Joe Greenwell says what he sees as the 'excellent' Porsche route is worth following, by taking a 'good sports car' and developing even higher performance versions of it.

Jaguar customers in certain segments might agree: some 40 percent of the global customers for the XK buy the R version of the car.

Meantime though, Greenwell is looking at halving the brand's platform to two, because four platforms are too many for a 120,000-a-year manufacturer. He'll go halfway to that in January 2006 when the next XK8 coupe is launched, sharing the aluminium construction of the current XJ sedan.