Ford is inviting owners of its cars whose Blue Oval badge might be faded or damaged, to bring their cars in for a replacement badge.
Available from participating Ford Dealerships, the replacement badge offer is open to anyone with a Ford vehicle that is 10 years old or younger.
First introduced on the 1928 Model A car, the Ford Blue Oval was devised by Ford's first Chief Engineer and Designer, Childe Harold Wills.
Today, it's one of the most recognisable brands in the world as it adorns the front of millions of Ford vehicles on the five continents. However, like any part of a motor vehicle, it is liable to corrosion and accidental damage.