16 June 2014

Another 'quality' accolade for Honda

Honda Civic Tourer
A study of over 30,000 new car buyers has shown that Honda is perceived to deliver the highest quality vehicles for mainstream car buyers, writes Trish Whelan.

The results are courtesy of ALG, a global leader in the business of forecasting future automotive values for the last 50 years, which announced the results of its 2014 Brand Perception of Quality (BPQ) study.

Honda received the highest ratings from respondents on quality, beating rivals such as Toyota and Volkswagen in the study. The win is the latest in a series of awards for Honda highlighting the quality and dependability of their vehicles.

Here in Ireland, Adrian Cole, Managing Director of Universal Honda Ltd says "This year has seen Honda win many awards for quality, reliability and trust and what we are most proud of is that these awards have been given to us based on the experiences and views of actual motorists and customers."

Honda are hosting their 'Honda Challenge' open events at Dealerships nationwide for the July 142 registration plate. During the events, Honda are promoting their Earth Dreams Technology models which offer real-world fuel economy, along with a range of affordable PCP finance plans meaning a new Honda can be driven away from €199 per month.