The sponsorship, in place since 2011, entitles VW to an official IRFU partner designation, advertising at matches and in match programmes, and the support of a range of IRFU players.
The fleet of 60, 2015 cars handed over to the IRFU will include a range of VW vehicles including the new eight-generation VW Passat which has just gone on sale with a new design, new engines and a host of new technologies.
The six figure sponsorship represents a major marketing investment for Volkswagen who recently announced a new sponsorship of the Ray D'Arcy show on RTE radio 1.
Pictured above at the handover of the new VW IRFU fleet are (from left): Tommy O'Donnell; Simon Zebo; VW ambassador and Ireland Coach Joe Schmidt; Tommy Bowe; Paul O'Sullivan, Head of Marketing, Volkswagen and VW's Tiernan O'Rourke, National Corporate Sales Manager; Marty Moore; Sean Cronin, and Fergus McFadden.
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