Kia Motors has unveiled its latest concept car, the Kia Novo, today at the Seoul Motor Show 2015, writes Trish Whelan.
Featuring bold, coupe-inspired styling and a minimalist, driver-focused cabin, the Kia Novo hints at the design direction for the brand's next-generation compact vehicles.
It is powered by a 1.6 turbo GDI engine mated with a new seven-speed DCT.
Kia say the Novo takes inspiration from classic, traditional draftsmanship and vehicle design' and uses modern materials and cutting-edge production techniques to create a sharp, dynamic body over a state-of-the-art powertrain.
It takes its name from the Latin 'novatus' meaning renewed or refreshed and is aimed at modern urbanities with stressful jobs and frantic schedules as it provides a calming, focused environment. 'Novatus' also provides the origin of the English word 'innovation'.