10 May 2019

JD Power Survey: Peugeot ‘most dependable brand’

Peugeot 208

Over 11,000 car owners have voted Peugeot the ‘Most Dependable Brand” ahead of key rivals in the 2019 JD Power UK Vehicle Dependability Survey, writes Trish Whelan.

Peugeot ranked highest overall among all brands with the lowest number of problems experienced, followed by Skoda in second place and Hyundai in third. The Peugeot 208 won ‘The Most Dependable Small Car’ award with the Peugeot 108, 2008 and 3008 each taking a podium place in their respective categories. 

The study is one of the most trusted reliability surveys with more than 11,000 drivers rating their cars during the first 12-36 month period of ownership. Now in is fifth year, it measures 177 problem symptoms across eight categories: vehicle exterior; driving experience; features/controls/displays; audio/communication, entertainment, navigation; seats; heating, ventilation and air conditioning; vehicle interior; and engine and transmission.

Commenting, Des Cannon, Managing Director at Gowan Distributors, Peugeot Importer in Ireland said: “Long-term reliability and customer satisfaction has a direct impact on brand loyalty; they are essential elements to grow any brand. Conquest sales are clearly important, but retention is as important to ensure sustainable growth. 

"For our part, I am happy to report our new vehicle total satisfaction in Ireland is 93 per cent in 2019, a figure that has grown steadily in recent years.”