11 January 2012

Audi is Ireland's most popular premium brand

Audi Ireland claim total sales figures of 3,400 units for 2011, cementing its position as this country's most popular premium brand for the third consecutive year. This figure represents a significant year-on-year increase of 23 percent.

This is the third year in a row for Audi Ireland to be the country's best selling premium car brand.

Audi say they will increase their momentum throughout 2012 and are already taking strong orders for the new Audi A4 model due in early February.

In early March, the new A1 3-door will be joined by the A1 Sportback 5-door.

Worldwide, Audi AG sold around 1,302,650 cars last year beating its previous sales record by more than 210,200 units. China has now become Audi's biggest single market for the first time.