14 October 2014

Toyota has sold 7m hybrids

The number of hybrid vehicles sold by Toyota exceeded 7m at the end of September, writes Brian Byrne.

The company now has 28 different hybrid models on sale across 90 markets around the world. Another 15 are scheduled be added in the 2014-2015 period.

Toyota started the production hybrid car segment in 1997, with a bus and the first Prius. The Prius reached Europe in 2000, and in each of the last two years global sales achieved in excess of 1.2m units.