9 October 2019

SEAT achieves highest sales figures in 19 years

The SEAT SUV range,

SEAT Ireland’s latest sales result show it to be one of the fastest growing car brands in Ireland, writes Trish Whelan.

SEAT Ireland has announced ‘phenomenal sales results’ for the month of September with over 4,000 units sold year-to-date, which is up 10.5 per cent compared to this time last year and the highest achievement for the brand in Ireland in 19 years. 

September sales have resulted in a record market share for SEAT of 3.5 per cent year-to-date.

The SEAT Arona (winner of Irish Small Crossover of the Year 2019) accounts for over 27 per cent of the brand’s sales so far this year. The Ateca and new Tarraco 7-seater SUV are also strong contenders in this segment. Their SUV range accounts for 60 per cent of SEAT’s sales year-to-date. 

SEAT’s success can also be attributed towards its expanding dealer network and the roll out of new state-of-the-art showroom branding across its full dealer network.

Niall Phillips, Brand Director at SEAT Ireland says: “We look forward to seeing what the remainder of the year holds for SEAT and are excited to enter 2020 on such a positive note.”