29 July 2021

New DS models launch on Irish market


A new generation of the DS Automobiles DS 3 Crossback small SUV has been launched in Ireland at a starting price of €28,990, writes Brian Byrne. The car is available with petrol and diesel engines, and an all-electric powertrain.

The DS 3 has a distinctive styling outside and in, based on a 'diamond' design ethos, and features Matrix LED headlights, flush door handles that deploy when the keyfob is activated, and a full suite of driver assist and safety systems.

The electric version has a 320m range and the ability to charge from zero to 80pc in 30 minutes at a 100kW public fast charging point. The petrol engines output 100hp/130hp and a 155hp with an 8-speed automatic transmission. The diesel is 110hp.

The company has also launched a 300hp plug-in hybrid version of its DS 7 large SUV (below), complementing the 130hp petrol and diesel engines. The DS 7 pricing starts at €42,695.

A completely new DS 9 large saloon and a new DS 4 will be launched towards the end of the year, filling out the DS Automobiles range with all-new cars.