Maxol has launched a loyalty app, the first of its kind in Ireland to implement FuelPay, writes Brian Byrne, a feature that allows customers to pay for their fuel, from their vehicle, in the palm of their hand.
The app works by using geo-fencing and the user's phone GPS to determine at which service station the customer is located. Customers can turn on the fuel pump with their phones by entering the specific pump number on the app, without getting out of the car.
There are 76 Maxol locations in the Republic of Ireland and the app can offer a wide range of other services which Maxol wants to offer customers on one digital platform, including a station finder feature that will locate the nearest Maxol service station quickly.
