SEAT Ireland will be the title sponsor of Shamrock Rovers F.C. for the 2012 season, writes Trish Whelan.
The carmaker already works with Shamrock Rovers' midfielder Stephen Rice as a brand ambassador. Woodies DIY will continue its support of the club and will work with the League Champions and SEAT to ensure its continued success.
The club is currently completing one of its best ever seasons, becoming the first ever Irish club to qualify for the UEFA Europa League group stages along with claiming its 17th League of Ireland title.
At yesterday's announcement, Lorenzo Heller, Director of SEAT Ireland said SEAT is 'a huge supporter of soccer on a global scale, so it is fitting that we are the title sponsors of such a prestigious football club.
Shamrock Rovers Club Chairman Jonathan Roche hoped 'this partnership will continue for many years to come, and helps the continued success of the club at all levels including the schoolboy section, the new women's team and their senior squad'. He is also delighted to continue to work together with Woodies DIY who have supported the club for the past 14 years.
Ray Colman, Woodie's DIY Chief Executive, said the company is looking forward to continuing this journey and pledged support to the club as they do battle on future domestic and European fronts.