24 August 2016
Ford seeks oldest Fiesta
Fiesta was launched in 1976 in the same year as Apple Computers and supersonic passenger flights on Concorde.
“The Fiesta has had such a unique and exceptional heritage in Ireland”, commented Ciarán McMahon, Chairman and Managing Director of Ford in Ireland. “It has been part of the family for countless households down through the years and is the car that most of us actually learned to drive in – experiences like that build a unique and strong affinity”.
The Ford Fiesta has sold more than 17 million units around the world since its launch in 1976. In Ireland, some 180,000 Fiestas have been sold giving it a rightful claim to the country’s longest-standing and favourite small car.
Back in 1976, the Fiesta went on sale for the price of £2,365 and as a quick flavour of how times have changed: your 1976 Fiesta came with options including a screw-off aerial. Today’s Fiesta is geared towards the ‘connected’ generation, with excellent connectivity to your smartphone and apps and replete with the latest voice control technologies.
In its search for Ireland’s oldest Fiesta, Ford is hoping that owners of early Fiestas will come forward and contact their local Ford Dealer.
The owner of Ireland’s oldest Fiesta and their car will be guests of honour at a special celebratory event for 40 years of Fiesta that will take place in late September.