9 June 2021

Ford asks fans to design and name a special Puma

Ford is asking performance car enthusiasts in Europe to help design and name a special edition of the Puma ST, writes Brian Byrne.

Twitter and Instagram users will be given the power to decide key elements such as exterior colour, interior finishes and body decals as well as choosing the name.

A final vehicle developed from the initiative will be available to purchase in limited numbers later this year.